IEC Material Development and Promotion

| Written by Padayon UP


This involves the development and production of major publications such as technical bulletins, books, catalogues, training manuals, pamphlets and leaflets on postharvest developments and horticulture. It also involves the creation of PowerPoint presentations for trainings, invitations or requests by other agencies, and briefing materials for visitors program and other events. Posters and/or streamers for exhibits and similar events, as well as popular articles on postharvest developments for newsletters, newspapers and magazines are also produced for promotion purposes.

Duration / Date:

Continuing activity

Target / Beneficiaries:

Private individuals, non-government organizations, schools and other university and government staff, and farmers and traders

Cost of Participation:

Postharvest Horticulture Training and Research Center (PHTRC) University of the Philippines Los Baños

Office in Charge:

The PHTRC was established in 1977 with grants from ASEAN-AECP program in response to the United Nation’s call to reduce food losses. It has since intensified its efforts in responding to the local horticulture industry needs while continuing its linkages with other countries in the improvement of postharvest systems. The PHTRC follows a systems and multidisciplinary approach in the conduct of postharvest research, extension and training.

Contact Details:

Dr. Elda B. Esguerra
OIC-Director or
Dr. Dormita R. Del Carmen
Training Coordinator
Tel. nos.: (049) 536-3259 and 536-0081
E-mail: [email protected]

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